Social washing.

Greenwashing is well-known and widely found. So common actually, that it is sometimes mistaken as true commitment. We can wonder, in the picture above recently taken in the metro, if they were aware of the claim. This bag, telling fashion shouldn’t go to waste. Willingness to do greenwashing here is …
Praise of complexity.
This month I am talking of an article released by The Guardian: “Life and death in Apple’s forbidden city.” This article describes the working conditions and the life of workers in one of the Foxconn units producing iPhones and others. It shows situation both usual and aberrant. Usual because when …
Cultural relativity of the truth.
Is improving the quality and the working conditions the same thing?

While meeting brands representatives, we are often asked a recurrent question, especially when we talk with quality managers. Why don’t you apply the same method to improve working conditions than the one we use to improve quality? It makes sense to work directly with the factory by giving advice as …
Fashionable words.

Fashion is everywhere, even in vocabulary. It’s fun. But as fashion is also a picture of the society, it is also informative. “Post-truth” and “Disruptive” have been the words of the year 2016. Many companies have tried to bring disruptive changes in their products or processes. But it is obviously not …
One year through pictures.
Are overtime hours really free?
It would be funny if it wasn’t sad, or “how to make a lie becomes official.”
Hall of shame.
I am upset. I probably shouldn’t as it is not being upset that will change anything, but I am upset anyway. Yesterday I worked on an audit report of a SA 8000 certified company. It was a very clean factory that looks very safe. But about 90% of the job positions …